These cards were created for the internal Innovation Team at BerkleyMed, as they wanted an updated set of cards to send out to promote the seven “Innovation Behaviors” that the company encourages. The old designs didn’t draw much interest from most people so the focus of the new designs was to be memorable but also to easily communicate each idea. To achieve this goal I utilized single color designs and bold text to keep the large amount of information as simple and striking as possible.
Courtney Keady 