With Slurpee’s 2023 “Anything Flows” campaign (created by Dentsu), featuring a new logo and cup design, 7-Eleven’s point-of-purchase advertising for the fan-favorite frozen drink also needed a refresh. I created drink machine translites and flavor cards featuring bold patterns, bright colors, and an all-around fun vibe to match the rebrand and draw shoppers’ attention to the fizzy, frozen beverage.
This is a collaborative project
Graphic Design by Courtney Keady
Assets from “Anything Flows” campaign provided by Dentsu Creative U.S.
Courtney Keady 